Personalisation and production on-demand is the focus for Epson at drupa 2024 (stand D20, Hall 5).

Epson’s Global President, Yasanori Ogawa, gets ‘up close and personal’!

Global technology firm Epson is demonstrating the full capabilities of its commercial and industrial digital inkjet range at drupa in Düsseldorf this year – from large industrial label presses, wide format direct-to-fabric, dye-sublimation and signage machines to award-winning smaller, compact devices designed for high quality colour printing on a wide variety of materials and substates.

Epson Global President, Yasanori Ogawa, will attend drupa and give a keynote speech on the first day entitled ‘Up Close and Personal – Innovation in Digital Printing’.  

Mr Ogawa will say how Epson has ‘reinvented itself’ moving away from old analogue towards a more sustainable digital inkjet future: “I will discuss the potential for digital in Commercial and Industrial printing, how this is more sustainable, less wasteful and meets a growing demand for personalised, more valued products.”

Mr Ogawa continues: “The pursuit of ever greater efficiency, compactness, and precision that Epson has embraced for many years goes well beyond just technology. ‘Efficient, compact, and precise’ (sho sho sei) encompasses an enduring philosophy of eliminating waste, reducing dimensions, and increasing precision. I believe that this approach will enable us to create even greater social value.”

A major focus for Epson at drupa this year is how to meet the growing demand for localised on-demand production. As the industry moves away from analogue-based one-sized-all printing towards more personalised, bespoke products, the demand for high quality, compact and flexible printers for micro-production has never been greater.  

Duncan Ferguson, Vice President of Epson Europe’s Commercial and Industrial printing division, adds: “People are looking for beautifully designed, personalised items that brighten their lives and Epson aims to demonstrate how it has geared its manufacturing to meet this need. On stand we’ll be showing how our newest digital printing technologies can help businesses produce high quality, colourful and uniquely designed printed products at the point of demand.”

“At drupa we’ll be showing a storefront of stunning products that illustrate how our printing technology encourages creativity and allows individuals the creative freedom to realise their dreams working with many colours on numerous materials and surfaces - from vivid, colourful custom-designed t-shirts, photos, phone cases and coasters, to golf balls, surf boards, deck chairs, towels, car wrappings and beautifully designed wallpapers and home furnishings.

New Epson products on display at drupa this year include:

  • The new 64-inch SureColor SC-P20500, displayed for the first time, for producers of high-quality fine art photography, posters and indoor signage.
  • The new ColorWorks C8000 on-demand digital colour label printer designed for high quality commercial label production.
  • New direct-to-fabric Monna Lisa 13000, an affordable single-step digital textile printer with smaller footprint that delivers in-line printing using sustainable pigment inks.
  • The SureColor F10000 with new optional jumbo roll, Epson’s most productive dye-sublimation printer to date. Also announcing the new SC-F11000H with added orange and violet inks and optional jumbo roll.
  • New additions to Epson’s personalisation and micro-production printer range that include the new hybrid DTG/DTFilm SureColor F1000, the A4 UV flatbed SureColor V1000, the A3 UV flatbed SureColor V2000 and the micro-production DTG/DTFilm SureColor F2200. 
  • Our complete range of mini-lab (D1000, D500) and smaller dye sublimation printers (SureColor F500 and F100) designed for micro-producers and creative designers working on all kinds of materials and substrates.
  • Epson’s latest industrial robust printhead, the D3000, designed for aqueous and UV ink applications, showing the flexibility of Epson’s high precision printhead technology.


Author profile

Charlie de la Haye

PR and social media manager, Epson UK

About Epson

Epson is a global technology leader dedicated to co-creating sustainability and enriching communities by leveraging its efficient, compact, and precision technologies and digital technologies to connect people, things, and information. The company is focused on solving societal issues through innovations in home and office printing, commercial and industrial printing, manufacturing, visual and lifestyle. Epson will become carbon negative and eliminate use of exhaustible underground resources such as oil and metal by 2050.

Led by the Japan-based Seiko Epson Corporation, the worldwide Epson Group generates annual sales of around JPY 1 trillion.

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